Justin Kidwell
Justin Kidwell has always had a simple standard when it comes to trucks... If it doesn't make sense in real life, it's not the right build. He didn't come up in this space chasing attention or trying to prove anything. He came up in it the way most people wish they could... hands-on, figuring things out in real time, and learning what actually holds up once the truck leaves the driveway.
Over time, that turned into something people started to rely on. Not because he was the loudest voice in the room... but because his answers held up. Clean setups. Smart decisions. No unnecessary complexity. The kind of approach that saves you from second-guessing every choice later.
That mindset became the foundation for Liftnasium. A place where building your truck doesn't feel like sorting through noise, opinions, or overcomplicated advice... just clear direction on what works, why it works, and how to get it right the first time.
Someone who appreciates things that stand the test of time, whether that's a well-built truck or a Blink-182 track that still hits the same way it did the first time.
Chris
Cody started building in a rented two-car garage with a single hydraulic press and a vision to end the era of overpriced, under-engineered lift kits. Every product that ships from the shop has his fingerprints on it. Literally. He is the last set of eyes before anything leaves the building.
“If it can't handle a 40mph washboard road, it's not a lift. It's a costume.”
MARCUS DIEL
Marcus is the reason we can drop-ship 800lb pallets across the country in 72 hours. He spent 10 years in heavy equipment logistics before joining the garage. He handles purchasing, vendor relationships, and makes sure no customer ever waits longer than they should.
“Speed kills in racing and in shipping. We choose both.”
THIS IS WHERE IT STARTED
LiftNasium wasn't born in a boardroom.
It started in a garage where trucks were torn down, rebuilt, and pushed harder every weekend.
THREE GUYS.
ONE SHOP.
NO MIDDLEMAN.
We don't have a boardroom. We have a lift, a few welders, and a deep-seated hatred for plastic body kits that fall off at highway speed.